Designer Deals, Glam

Chanel Private Sale Ultimate Guide (2024)

Does Chanel Go On Sale – Does Chanel Have Sales?

Are you a Chanel lover who wants to gain access to the Chanel private sale?

Look no further!

Each year, Chanel holds private sales exclusively for its VIP customers, allowing them to snag seasonal pieces at a discounted price.

In this blog post, I’m telling you everything you need to know about Chanel’s private sales, the Chanel bi-annual sale (which is open to the public – read more below), how to get access to each sale, and what to expect at the sale.

Affiliate Disclosure: Mindfully Glam is supported by its amazing audience.  There are affiliate links on this page and throughout this website.  When you purchase items through the links on my website, I may earn a small commission at no additional cost to you.

does chanel go on sale
Chanel Private Sale

What Is the Chanel Private Sale?

The Chanel private sale is the epitome of exclusivity. This invitation-only event is an intimate happening where patrons are offered a curated selection of pieces in a private setting.

These private sales, also known as VIP Sales or Friends and Family Sales, are exclusive events for a select clientele: Chanel’s loyal customers & VIPs.

These sales take place twice a year – in both June and December or at the end of each season.

This special shopping experience reflects Chanel’s commitment to providing personalized service to its most valued customers.

During the private sales, previous-season collections are sold at a discounted price, which can range anywhere from 20 to 50% off.

Set in an elegant and exclusive environment, Chanel clientele can peruse and purchase the sale pieces in a tranquil setting, away from the public eye.

In addition to these sales, Chanel invites VIP customers to privately shop new collections before they are unveiled to the public.

Chanel’s Bi-Annual Sale

In addition to the private sales, Chanel holds bi-annual sales. These sales are also known as semi-annual or end-of-season sales.

Think of the private sale as an exclusive VIP “pre-sale,” while the bi-annual sale is open to the public.

Chanel’s bi-annual sales take place immediately after the private sales in June and December.

Although the bi-annual sales are open to the public, they are pretty hush-hush.

Similarly, these sales are mainly promoted through word of mouth.

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How to Get Access to the Chanel Private Sale

Gaining entry to the private sale is a matter of receiving a coveted invitation from Chanel.

These exclusive invitations are extended to top-tier clients, celebrities, and loyal clientele who have demonstrated a significant commitment ($$$$$) to the brand.

The only way to gain access to a Chanel private sale or pre-sale is to become an overnight celebrity a valued customer.

Unfortunately, I can’t tell you the magic number of handbags you need to buy or the dollar amount to spend, as I am not sure of these figures.

Simply put: you must make substantial purchases at Chanel boutiques or online.

My best advice is to start developing a relationship with an SA (sales associate/advisor) ASAP!

Generally, VIP customers are invited to sales via email or a phone call a few days before the sale begins.

Therefore, it’s key to develop and maintain a relationship with your SA while keeping an eye on your inbox & phone during the sale seasons.

Related Designer Sale Article: Access to Nordstrom’s Private Designer Sale

What to Expect at a Chanel Sale

The stock available at the sales heavily depends on the store’s location and the season in which the sale is held.

Generally, you can find seasonal ready-to-wear items, accessories, bags, SLGs (small leather goods), and shoes on sale.

Recently, there has been less stock of bags and leather goods.

Sale items consist of the previous season’s collection, which means you will not be able to find the latest or most popular pieces (i.e. a black Chanel Classic Flap) on sale.

It is also worth mentioning that Chanel’s private sales can get quite competitive because the stock is limited.

Therefore, I recommended arriving early and being prepared to stand in line!

Unlike the hustle and bustle of the bi-annual sale, the private sale exudes an air of sophistication and discretion.

Related Designer Sale Article: Does YSL Go On Sale? Yes! The BEST Saint Laurent Discounts

Tips for Shopping a Chanel Sale

  • Create a wishlist. Take a look at last season’s inventory online, and make a mental (or physical) list of the pieces that catch your eye. Although each boutique’s inventory will vary, this will help you stay focused and not get overwhelmed by the available options.
  • Arrive early. As mentioned earlier, the available sale stock is limited, so I recommend arriving early to get the best deals. Going to a Chanel sale is not a walk in the park. The sale may get crowded and competitive, so dress comfortably (but chic, of course).
  • Check the items before purchasing. Since the products sold at Chanel private sales are from previous collections, I suggest checking items thoroughly before making a purchase. Look for any defects or damages before buying the product.
  • Be prepared to make quick decisions. As mentioned before, Chanel private sales are competitive, and the stock is limited. You may not have too much time to think before purchasing. Be prepared to make quick decisions and grab what you like before someone else snags it!

Wrapping Up Chanel Sales

Chanel sales are an excellent opportunity for fashion lovers to add some coveted seasonal pieces to their wardrobe.

By following the tips mentioned above, you can make the most of your experience at the sale and come home with some fantastic deals.

Hopefully, one day soon you’ll be able to get on that coveted private sale invite list!

Just remember, sales at Chanel are few and far between. I’ll keep an eye out for any opportunities to snag a discount!

P.S. Please let me know if you made it to any of the Chanel sales – comment below! 😊

Related Designer Sale Articles:

Mindfully Glam by Marisa Barnard

How to Get Invited to the Chanel Private Sale

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